Title:Can Your Website Go the Distance? Integrating the Web to Make Your Distance-Learning Programs Go Further
Authors:David Schaller, Chris Tower
Publication:MW2000: Museums and the Web 2000

How can museum distance-learning programs incorporate the Web into their programs? In recent years, the University of Minnesota/Bell Museum of Natural History's Bell LIVE! program has used the Web both to enhance its program and increase its marketing efforts. See how Bell LIVE!'s educational Web site serves multiple purposes, and learn how Bell LIVE! is building on that success to develop and market its program more actively via the Web. 1) Introduce Bell LIVE!, an established distance-learning program using a curriculum-live satellite broadcast model 2) Enhancing educational program with the Web

  • Eco-games
  • Informational resources
  • Student-student research/communication
  • Student-researcher communication
  • Curricular extensions

3) Expanding marketing with the Web

  • Goodwill marketing via free Web resources
  • Active marketing

4) What's the impact? Evaluating our efforts