Bibliography


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Title:Transforming a museum through product management
Authors:Lucie Paterson
Type:Paper
Publication:Museums and the Web 2017: Selected Papers and Proceedings from an International Conference
Editors:Nancy Proctor and Rich Cherry
Pages:159-172
Publisher:Museums and the Web LLC
Published:Silver Spring
Year:2017
Abstract:

Drawing on the recent successes of the Experience & Digital Team at ACMI, this paper will explain how the team is using product management methods to strategically transform the organization’s culture from one of irregular, exhibition-driven change to one that is constantly and continuously evolving. Using Simon Wardley’s Pioneer Settlers Town Planners concept as a framing tool, this paper will discuss the first year of a new process implementing product management practice and conclude by giving a series of recommendations able to be adopted by museums large and small.