You really can know how your museum’s digital interactions compares to others

Right now, members are joining. Visitors are planning. Tweets are being retweeted, ads are being served, links are being clicked. Data, good sweet wonderful data, is being generated — but if we let it slip through our fingers, it does us no good at all.

That’s what makes our annual Benchmarks Study so great — it freezes the flow of data, and captures this moment so we can examine it, contemplate it, and learn from it.  We’re collecting participants for our next Benchmarks now, so we can include as much reliable information as possible on everything from digital fundraising and advocacy, to email and advertising, to web traffic and social media.

We’d really like you to be a part of Benchmarks. Each year, we partner with a wide variety of nonprofits who provide the data behind every chart, table, and insight in our study. We even have a Culturals sector that includes museums from around the country. It would be even better with your participation!

If you’d like the join the fun, please review and fill out the consent form here. We’ll reach out with next steps. If you’d like me to keep convincing you/explain how this works, read on!

The data we pull is extensive, but pretty standard: list size and social media presence, online giving numbers, email metrics, etc. Then, we aggregate the numbers with other organizations so your specific dataset isn’t identifiable. (Your data security and anonymity are VERY IMPORTANT to us. All-caps bold important.) And finally, we spot the trends, dig into what the numbers mean, and put it all together in a lovely little package.

By adding your data , you’ll see how your museum stacks up against your peers. And, you’ll help make Benchmarks even more useful for folks just like you. Folks who want to know what kind of a digital ad budget might make sense for their nonprofit. Folks who wonder if their open rates are too low, or if their peers are pulling ahead when it comes to monthly donor growth. Folks with a deep and abiding and unashamed love for nerding out on nonprofit numbers.

There would be a time commitment on your part. We do our best to make this easy, outlining what data we need from you — mostly some data exports and coding of your message data, but it does sometimes take 8+ hours to complete. And in addition to helping make the study, after it’s released you’ll get an individualized analysis comparing the data you submitted for your organization to other organizations of your size and type. Again, we take measures to make sure that your organization’s data is confidential and non-identifiable in the final study. Only you will know how your organization stacks up in the end!

If you would like to participate, fill out this form to let us know. And of course, let me know if you have any questions at all.

Thanks so much,

Yoon Lee

Senior Vice President, M+R

Duke U. MA in Digital Art History & Computational Media

The Department of Art, Art History & Visual Studies at Duke University offers a Master’s Degree in Digital Art History and Computational Media. The program builds on courses and well-developed strengths at Duke University. The program requires 10 courses over three or four semesters in addition to summer research. Limited funding may become available in the form of grants and assistantships to students contingent upon positive progress in the program.

Note that we are also pleased to announce a Samuel H. Kress Foundation Fellowship to promote the study of digital methods in art history and visual studies for women and underrepresented groups.

The Digital Art History track integrates historical disciplines and the study of cultural artifacts with digital visualization techniques for the analysis and presentation of research. The Computational Media track is designed for graduate students focused on the study, creation, and use of digital media and computation in the arts and humanities.

Please see our website ( or contact us ( for further questions.

Deadline to apply: March 15, 2019

Apply to the MCN diversity & inclusion advisory board; due December 1

This fall, MCN announced its new statement on diversity, equity, accessibility, and inclusion. Read the statement
We are recruiting 12 to 20 individuals to serve on a newly-formed DEAI advisory board. Applications are due December 1, 2018. Submit an application today
RESPONSIBILITY: The advisory board is a consultative body made up of members who will share their expertise and help prioritize strategic goals. Members may also be on-call to advise on specific questions or projects.
COMMITMENT: The advisory board will meet on a quarterly basis. We encourage one face-to-face meeting per year at MCN’s annual conference, although the ability to attend the conference is not a prerequisite for joining the advisory board.
SELECTION CRITERIA: We hope to select 12 to 20 members who represent wide-ranging dimensions of diversity, with an eye towards giving voice to under-represented groups. For our organization, diversity means a lot of things. Advisors will represent groups that are historically marginalized due to race, gender and gender expression, sexual orientation, ability, economic background, and age. We’re also looking for members from a wide range of cultural institutions and professional roles, considering dimensions such as subject matter expertise, organization size, and stage in career.
Please direct any questions to

Museum of Science and Industry, Chicago Launches Ticketure Ticketing Platform

LOS ANGELES, California – November 2018 – TixTrack and the Museum of Science and Industry, Chicago (MSI) announce that MSI has successfully converted to TixTrack’s flexible, ultra-modern timed entry and general admission ticketing platform, Ticketure.

Following an extensive search, MSI selected the Ticketure platform to meet the Museum’s ticketing needs, including purchasing exhibit tickets on-demand directly from Museum staff. Ticketure’s mobile-first architecture will enable MSI to easily manage its key ticketing needs while enhancing the consumer purchasing experience. The solution provides enhanced on-line and in person ticket sales of general admission, timed entry events, and membership, while improving and simplifying group sales and event management for museum staff. Ticketure’s open architecture has been used to create a solution that includes a deep integration with CRM and financial systems. The flexible design also ensures that the platform can grow with MSI’s evolving ticketing and business requirements.

“We’re thrilled to partner with MSI, one of the world’s leading museums. We are pleased that our Cloud hosted, API-based platform featuring a mobile-first design was the solution MSI felt best met their current and future needs” said Steven Sunshine, co-founder and CEO of TixTrack. “We look forward to continuing to work closely with MSI to continue to provide innovative solutions to their business needs.”

“The TiixTrack team did extensive work to really understand our guests and our institution to provide a fully-managed solution,” said Steven Beasley, director of digital media at MSI. “Ticketure gives us the flexibility to serve our members and guests in ways we’ve never been able to before.”

TixTrack ( is a Los Angeles-based ticket technology company which has developed two cutting edge Cloud-based ticketing platforms, each designed to meet the unique needs of the industry they were specifically developed to serve: Nliven – serving the live entertainment / reserved seating industry, and Ticketure, serving the arts and attractions /general admission and timed entry industry (

TixTrack solutions are deployed across hundreds of venues and properties located on 3 continents and are empowering the ticketing needs of brands such as Cirque du Soleil, Disney, Feld, MGM, Nederlander and Nimax Theatres.

For more information about Tixtrack, Nliven or Ticketure, please contact Michael Arya, co-founder & CRO at or (626) 825-9345.


The Museum of Science and Industry, Chicago (MSI), one of the largest science museums in the world, offers world-class and uniquely interactive experiences that inspire inventive genius and foster curiosity. From groundbreaking and award-winning exhibits that can’t be found anywhere else, to hands-on opportunities that make you the scientist—a visit to MSI is where fun and learning mix. Through its Welcome to Science Initiative, the Museum offers a variety of student, teacher and family programs that make a difference in communities and contribute to MSI’s larger vision: to inspire and motivate children to achieve their full potential in science, technology, medicine and engineering. Come visit and find your inspiration! MSI is open 9:30–4 p.m. every day except Thanksgiving and Christmas Day. Extended hours, until 5:30 p.m., are offered during peak periods. The Museum is grateful for the support of its donors and guests, who make its work possible. MSI is also supported in part by the people of Chicago through the Chicago Park District. For more information, visit or call (773) 684-1414.

EVA Florence 2019: Final call for papers

Electronic Imaging & the Visual Arts
‘The Foremost European Electronic Imaging Events in the Visual Arts’

EVA 2019 Florence
Conference, Training & Workshops
8 – 9 May 2019

Hotel Pierre, Florence
Conference Languages: Italian & English

Offers of papers (8 pages draft or 1 page summary), Workshops & Demonstrations to be sent to the Chairmen

EVA 2019 Florence Chairmen: Vito Cappellini – Enrico Del Re
E-mail:  –

For information email:

Main Topics
·     European Commission Projects and Plans regarding Cultural Heritage
·     Mediterranean Initiatives in Technology for Cultural Heritage: Synergy with European & International Programmes
·     2D – 3D Digital Image Acquisition
·     Leading Edge Applications: Galleries, Libraries, Archaeological Sites, Museums & Historical Tours
·     Integrated Digital Archives for Cultural Heritage and Contemporary Art
·     Management of Museums by using ICT Technology: Documentation, Access, Guides & Other Services
·     The Impact of New Mobile Communications on Cultural Heritage and Modern Arts Area
·     Cloud Networks
·     Semantic Webs
·     Ontology Systems
·     Human – Computer Interaction for Cultural Heritage Applications
·     Copyright Protection
·     Secure Electronic Commerce (Anticounterfeiting)
·     Cybersecurity
·     Culture and e-government
·     Activities and Programmes for e-learning
·     Digital TV and films
·     3D Developments and Applications in the Cultural Heritage Area
·     Virtual Galleries and Exhibitions
·     Digital Art
·     Digital Music
·     Digital Theater
·     Cultural Tourism & Travel Applications
·     Impact of Culture in the Smart City
·     Art and Medicine

Who Should Attend
– The Cultural Sector – The Government Sector – Media & Related Sectors
– The ICT Industry, especially multimedia SME’s – Tourism & Travel Sector
– Technology & Visual Arts Research Organisations – Trade Culture Activities

President Advisory Board: James Hemsley

EVA London 2019: Call for proposals

Call for proposals EVA London Conference 2019

Submission of proposals (in abstract form) is now open.
​Deadline: 14th January 2019

Proposing for EVA London 2019
Proposals may be for a paper, a demonstration, a combined paper with demonstration, panel session, or a longer workshop. Your proposal should come under one of the conference themes.

Summary proposals only, please! Please submit only a summary proposal, up to one page (400 words) for selection, together with an optional PDF document for additional information. Your proposal must be submitted via the EasyChair website:

The main deadline for proposals is Monday 14th January 2019.
The deadline for research workshop proposals is Friday 15th March 2019.

Papers will be presented in 20-minute slots (either in plenary sessions or in parallel) and be associated with a publication of a “long” paper of 4-8 pages in the proceedings.

Demonstrations will be formally timetabled normally in parallel with other sessions, in 20-minute slots. Proposals are invited and should be submitted in outline as for papers, above. However, we will not expect detailed demo requirements until nearer the conference, to allow time for development. For publication, you will be able to offer either a “short” paper of 2-4 pages describing the demo or deliver it in association with a formal presentation (see below).

A popular option is a combined paper and demonstration. These can be in two 20-minute sessions on request in the submission, especially if the demo requires significant set-up time, but a combined 30-minute presentation and demo is the default format and encouraged if the demo does not need any complicated set-up. A single “long” paper of 4-8 pages may be produced for the proceedings.

Proposals for panel sessions are welcome. A panel session would consist of two or more panel members who each make brief presentations or statements, followed by a discussion with the audience. We will look for panel sessions to be of wide interest and to stimulate and engage the audience since most delegates are interested and often expert in using and exploring technologies. Note that all panel participants must register for at least the day of the panel. An associated “long” or “short” paper of 2-8 pages may be submitted.

Proposals for longer workshops are welcome. A workshop should be a practical tutorial and would normally in one or sometimes two 90-minute sessions. An associated “long” or “short” paper of 2-8 pages may be submitted.

Electronic visualisation technologies in art, design, music, dance, theatre, the sciences and more …

Central London venue in Covent Garden
BCS, 1st Floor, 5 Southampton Street, London WC2E 7HA.

We look forward to ​hearing from you!
Hashtag: #EVAlondonconf
Facebook: EVA London

EVA Organising Committee

If this message was forwarded to you, join our mailing list to receive EVA London announcements (only) directly.
Send an email to:
Subject: leave blank.

EVA London is co-sponsored by the Computer Arts Society, a Special Interest Group of the British Computer Society, and by the BCS.

Mapping Open Source in Museums

We’re working on a project to map open source in museums, the results of which will first be presented at MCN next month. Along with some data mining and visualization from the GitHub API (we’ve identified about 120 museums on GitHub with nearly 1500 public repositories) we’ve also put out a survey.

If you use or release open source code for your museum, we’d love to hear from you.

Thanks so much!
Greg Albers (@geealbers), J. Paul Getty Trust
Aron Ambrosiani (@AronAmbrosiani), Nordic Museum

Getty Leadership Institute – Call for 2019 Applications

The Getty Leadership Institute in now accepting applications for the 2019 executive education programs for museum leaders. Please consider whether this might be the right opportunity for yourself or if you’d like to nominate a colleague in the museum field.  See: 

Online: March 4-9, 2019
Residency: March 25-March 30, 2019

NextGen 2019 is a blended-learning experience for the museum field’s emerging top talent. The program is designed for mid-level managers with three to five years in a new position. The program blends one week of online learning and one week of residency in a collegial environment at CGU. The curriculum is intensive, while also offering time for self-reflection and practical application of materials and concepts. Modules explore individual leadership styles; team dynamics; diversity and inclusion; audience development; and the future of the museum field. 

GLI 2019
Online: May 6-18, 2019
Residency in Claremont, California: June 7-22, 2019


The renowned Executive Education Program for Museum Leaders is entering its 40th year. The program is designed to help experienced top-level executives become better leaders to strengthen their institutions’ capabilities and advance the field. This intensive management program is for CEOs, Directors, COOs, and senior-level museum executives who influence policy, effect change, and are in the first two to seven years of their position. Program participants take four weeks of intensive courses that blends two weeks online and two weeks of residency at CGU and includes practicum sessions at Los Angeles area institutions. Academically rigorous, the program emphasizes leadership development, strategy, organizational culture, diversity and inclusion, and change management.
For more information, and to apply, visit:

Toni Guglielmo, PhD
Associate Director
Getty Leadership Institute


Digital Content Producer

The Digital Content Producer is responsible for digital content development and coordination for the Celebrating Scotland’s Art project. The post holder establishes and supervises content creation, working with public facing departments, creators, designers and external contractors. The producer oversees the development and production of content including audio and video, and its accuracy and tone across media and platforms.

It is the start of along quest, as well as the range of major may be the largest move along the highway.

Authorship a great persuasive composition is a rather demanding and nerve-racking scenario to do. A acceptable structure is critical for the advancement of convincing article on any special matter. Analytic essays usually utilize the present tense. The most familiar arrangement for convincing writing can be the five- sentence composition. The information of an essay with a particular subject may change predicated on the intended market. Continue reading “It is the start of along quest, as well as the range of major may be the largest move along the highway.”

References: Copywriter needed for website

Hi All,

We are working on rewriting our website copy and would love to hear if you have any recommendations for a copywriter we could potentially hire for a freelance job. U.S. Museum experience preferred.

Look forward to hearing from you all.


Webinar – The Art of Collections Management Technology

If you’re interested to hear some high-level findings from the collections management study BPOC conducted on behalf of LYRASIS, please join this free webinar, The Art of Collections Management Technology, on Wednesday June 27th at 3 – 4pm EST / noon – 1pm PST.

To register, visit:

The webinar is based on a joint presentation Megan Forbes and I gave at AAM in Phoenix.

User testing a new online survey platform for museums

We are a group of researchers from the Department of Computer Science at the University of Bath and we are developing an online survey platform for museums. We aim to make this tool available free of charge, but we would like to receive your feedback first to ensure the editor is clear and easy to use.
We would now like to invite you to try out this platform for about 5 minutes and complete a survey about your experience in using it. We expect that trying out the platform and completing the survey will take 10/15 minutes in total.
The survey itself contains full instructions about accessing the platform. You can find the survey at:​.

​We appreciate your input.
Dr Daniela De Angeli
Jay Didcott

MW congratulates the winners of the MW18 GLAMi Awards!

Winners of the 2018 GLAMi Awards Announced in Vancouver, B.C.

Download the Press Release (PDF)

More than 550 leaders from museums, libraries, archives and galleries around the world gathered at the MW18 Conference in Vancouver on Friday, April 20 to recognize the year’s best innovations in the sector at the annual GLAMi awards. Winners were selected by an international committee of judges, chaired by Steven Beasley, Director of Digital Media at Chicago’s Museum of Science and Industry, and Jane Alexander, Chief Information/Digital Officer at the Cleveland Museum of Art.

Since the dawn of the Internet age, galleries, libraries, archives, and museums (referred to as GLAMi institutions) have been pushing the envelope on what technology can do to preserve, display, and showcase cultural treasures. MW’s annual conferences have been a platform for showcasing and disseminating this important work since 1997. Formerly the “Best of the Web” Awards, the GLAMies were relaunched at MW’s 20th conference in LA last year to showcase the best work the cultural sector has done to engage, inform and excite people both on the Web and across myriad emerging and ever-changing platforms. Whether it’s social media, virtual reality, augmented reality, audio and video tours, apps, or anything in between, the GLAMi Awards honor the projects and people that allow us to visit far-away places, explore ancient artifacts, or connect with the natural world, using amazing, often cutting-edge technologies and practices.

MW’s 22nd conference wrapped up in Vancouver, British Columbia, on Saturday, April 21, with attendees from more than 25 countries and 300+ worldwide galleries, libraries, archives and museums. Judges were assigned to 1-2 categories and read all submissions in those categories. No judge was assigned to a category in which their museum entered a submission. The annual North American gathering of the best and the brightest in the cultural and tech sectors is an opportunity for museum professionals, product developers, researchers and students to talk innovation as it relates to the stewards of the world’s history and heritage. Next year’s conference and GLAMi awards will be hosted in Boston April 2-6, 2019.

This year’s GLAMi Award winners include the following. Complete descriptions of the winning projects are listed at

2018 GLAMi Co-chairs Jane Alexander and Steven Beasley congratulate John Stack of the Science Museum, London.

Education categoryWikiWelcome, Stockholmskällan and Wikimedia Sverige

Exhibition and Collection Extension (Non-Traditional) categorySend Me SFMOMA, SFMOMA

Exhibition and Collection Extension (Traditional Website) categoryRethinking Guernica, Museo Reina Sofia

Exhibition Media or Experience (Linear Media) categoryMaking Art Concrete: Works from Argentina and Brazil in the Colección Patricia Phelps de Cisneros videos, J. Paul Getty Museum

Exhibition Media or Experience (In-gallery Interactive) categoryGaze Tracker, The Cleveland Museum of Art

Groundbreaking category: TIE! ARTLENS Gallery, The Cleveland Museum of Art and Contactless Donations Experience, National Museums Scotland

Marketing and Promotion categoryScience Museum Group Websites Relaunch, Science Museum, London; National Railway Museum, York, National Science and Media Museum, Bradford; Museum of Science and Industry, Manchester; Locomotion, Shildon

Museum-wide Guide or Program categoryHeadhunt! National Portrait Gallery, Canberra, Australia

Apply Now! Scholarships for MCN 2018

The Museum Computer Network (MCN) is now accepting applications for scholarships to attend its 2018 annual conference in Denver, Colorado.
MCN was founded in 1967 to support professionals working to transform the way cultural organizations reach, engage, and educate audiences using digital technologies and new media. In 2018, MCN will explore the theme of Humanizing the Digital.
We’re pleased to offer scholarships to 15 innovative museum professionals to join the MCN community at the annual conference. Each scholarship includes:
  • Complimentary conference registration
  • Choice of one complimentary professional workshop the morning of Tuesday, November 13, 2018
  • A $400 (USD) stipend for travel and food
  • Complimentary room at the conference hotel for three (3) nights: Tuesday, November 13, to Thursday, November 15, 2018
  • An opportunity to meet with MCN board members over lunch during the conference
  • Complimentary MCN individual membership for one year
In return, each scholar will present a five minute lightning talk on a digital project they have worked on and enrich the conference experience for others by sharing conferences themes and ideas on social media.
Apply today online. Applications are due by April 30, 2018 at 11:59pm in your timezone.
The MCN scholarship program is made possible by the generous support of our sponsors.
Please feel free to forward this message to others not on the listserv who may be interested. For questions, contact

Chatbots in museums: hype or opportunity? 


Chatbots have caught the headlines recently with businesses starting to adopt them to stimulate conversation with customers. But what are chatbots? How do they work? What can they do for museums and their audiences?


Stefania Boiano, InvisibleStudio LTD, UK
Ann Borda, University of Melbourne, Australia,
Pietro Cuomo, Art in the City, Italy
Giuliano Gaia, InvisibleStudio LTD, UK
Stefania Rossi, Museo Poldi Pezzoli, Italy


museums, chatbots, artificial intelligence, gamification, teenagers


Chatbots, also known as talkbots or chatterbots or bots, are growing exponentially in their use by marketers and online businesses in enhancing customer experiences, often as messaging applications that can personalise the interaction (e.g. recommender systems) (1).  Simply put, chatbots are computer programs that mimic conversation using auditory or textual methods. More specifically the functionality of chatbots use natural language processing that has a history rooted in artificial intelligence (AI). 


One of the earliest such natural language applications was a chatbot called ELIZA developed from 1964 to 1966 at the MIT Computer Science and Artificial Intelligence Laboratory by computer scientist Joseph Weizenbaum. ELIZA originally was created to use simple pattern matching and a template-based response (prewritten scripts) to emulate the conversational style of a psychotherapist. ELIZA generated a wave of global community interest in building a conversational bot that could pass the Turing Test

Turing Test:

Published in 1950, Alan Turing’s Computing Machinery and Intelligence addresses the overarching question: Can machines think? (2)

The Turing test in its most simple form is carried out as a sort of imitation game.  The test has a human interrogator speaking to a number of computers and humans through an interface. If the interrogator cannot distinguish between the computers and the humans then the Turing Test has been passed. This quest found an audience through the Loebner Prize (begun in 1991), which has taken the form of an annual competition designed to implement the Turing Test.


Building on the pattern-matching techniques used in ELIZA and advancing natural conversational language capabilities, American scientist Richard Wallace developed A.L.I.C.E. (Artificial Linguistic Internet Computer Entity) in the late 1990s.  A.L.I.C.E., also known as Alicebot, is acknowledged for its pioneering programming using Artificial Intelligence Markup Language (AIML) which is an XML schema for creating natural language software agents. Wallace released the first version of AIML in July 2001. He has since established Pandorabots Inc. – an AI company that is distinguished as one of the world’s earliest chatbot hosting services and publishes the Pandora API on which A.L.I.C.E.  was based and which enabled it to become a three-time Loebner winner in 2000, 2001, and 2004.  


Concurrent to A.L.I.C.E. developments, Jabberwacky was being conceived by British programmer, Rollo Carpenter.  Jabberwacky was intended to simulate “natural human chat in an interesting, entertaining and humorous manner”.  The emergence of the Internet provided Jabberwacky with a dynamic database of thousands of online human interactions from which to process responses.  Jabberwacky under the guise of ‘George’ and ‘Joan’ won the Loebner Prize in 2005 and 2006 respectively.


In 2008, Jabberwacky launched a new iteration rebranded as Cleverbot.  Like Jabberwacky, Cleverbot is designed to learn from its conversations with humans (more than 150 million to date according to Wikipedia).

Excerpt from real user chat test of
cleverbot application. Cleverbot website (c) 2018.
(accessed 3 March 2018)

It draws on past interactions to determine future questions and answers.  To try out its capabilities, you can chat with Cleverbot on the official website:

IBM Watson:

In the endeavour to extend question answering (QA) capabilities posed in natural language, IBM Watson was conceived in 2006 as a QA computing system with the goal of outperforming human contestants on the U.S. TV game show Jeopardy!  IBM Watson was developed as part of IBM’s DeepQA project by a research team led by David Ferrucci.  Watson became the first computer to defeat contestants on the TV game show Jeopardy!, notably in a special match between Watson and Jeopardy! Champions, Ken Jennings and Brad Rutter. More recently, the Watson capabilities have evolved to take advantage of new deployment models (e.g. Watson on IBM Cloud) and new machine learning capabilities to “adapt and learn”.

Recent developments:

Chatbots in general are reaching milestones in artificial intelligence capability, as well as their pervasiveness in consumer facing products and services.  For example in 2014, a chatterbot called Eugene Goostman won an AI contest marking the 60th anniversary of Turing’s death (Turing Test 2014 organised by the University of Reading) in which 33% of the event’s judges thought that Goostman was human.  In development since 2001 and originating from St Petersburg, Goostman is portrayed as a 13-year-old Ukrainian boy. The Goostman bot has competed in several Loebner Prize contests since its creation, finishing second in 2005 and 2008.

Created from AIML technology by programmer, Steve Worswick, Mitsuku is a web-based chatbot available on Kik Messenger. It is among a growing number of sophisticated bots that can answer questions, play games, and capable of basic reasoning in QA.  Mitsuku is a three-time winner of the Loebner prize in 2013, 2016, and recently in 2017.

Generally, the term ‘chatbot’ has referred to a software application that engages in a dialogue with a human using natural language. Most early advances have been associated with written language, but with advances in speech recognition, there is a narrowing of these associations.  An early example is Naturally Speaking which was developed in 1975 by Dr James Baker (Carnegie Mellon University), as a simple speech understanding system that was called Dragon. Dr Baker worked on the system until 1982 when he and his wife, Dr Janet Baker, evolved the software into Dragon Systems, a Voice Recognition System.  Other advances in the speech recognition sector have been made possible by VoiceXML which has been published in a series of standards since the release of version 1.0 in the year 2000.  The World Wide Web Consortium (W3C) has recently announced a new W3C Community Group on Voice Interaction, which aims to explore beyond the system-initiated directed dialogs of VoiceXML applications.

In just a couple of years, there has been an exponential rise of voice assistants such as Apple Siri launched in 2010, Google Now in 2012, Amazon’s Alexa and Microsoft’s Cortana in 2015, and Google Assistant in 2016. Using natural language processing and Internet of Things (IoT) platforms, these assistants connect to web services to answer questions and respond to user requests. Recently, Google Home and Amazon Echo have started becoming consumer features in the home.

Social media platforms are similarly incorporating chatbot functionality.  The year 2017 witnessed a particular hype cycle as Facebook opened up its Messenger platform and API to developers, providing an opportunity for anyone to build a simple chatbot on Facebook with ease. Twitter followed suite in April 2017 by opening its direct messaging channel to chatbots. WeChat has  had chatbot functionalities for a few years now, and Slack and other messenger services are coming on board with open APIs.   

Museums and chatbots:

Within this informal history of chatbot developments, it may not be surprising that museums and galleries have a track record in experimenting with new ways of communicating and with the use of emergent technologies to reach their audiences (3), (4), (5).  Emerging free chatbot-creating platforms (e.g. Chatfuel, Chatterbot Eliza, among others) and the availability of open APIs, for instance, can offer both large and smaller museums the opportunity of experimenting with chatbots with relatively low effort while keeping costs and staff resources at a low level (5), (6).

Museums already have precedence in piloting technologies encompassing artificial intelligence and natural language processing with few resources (4), (5). Combining in-house or simple production methods with design thinking practices, museums can be enabled to develop interesting products. 

There are in fact a growing number of Museums currently going down this route, and using bots to engage their audiences.   

Below is a selected list of cultural organisations, discoverable at the time of this publication, that are experimenting with bots as part of their audience engagement programming:

Selected List of Museums using Chatbot Applications for Audience Engagement:

Heinz Nixdorf MuseumsForum :

The Heinz Nixdorf MuseumsForum in Paderborn Germany has an early experience of using an avator bot introduced as MAX. Developed in 2004, MAX is a conversational agent that directly engages with visitors through a screen as a virtual museum guide. 

The Cooper-Hewitt Smithsonian Design Museum, New York City:

The Cooper-Hewitt has been a pioneer in chatbot technologies with the creation of the Object Phone in 2013 – a service powered by Twillio that a visitor can text or call to ask for more information about a museum object in the collection. In 2016, Object Phone became a subscription service so that a visitor can receive a daily update.  Anyone can participate in trialling the Object Phone: and signing up.  In the words of Micah Walter, Director of Digital & Emerging Media:

“I think institutions like museums have a great opportunity in the chatbot space. If anything it represents a new way to broaden our reach and connect with people on the platforms they are already using. What’s more interesting to me is that chatbots themselves represent a way to interact with people that is by its very nature, bi-directional”.
Micah Walter, July 4, 2016.


San Francisco Museum of Modern Art (SFMOMA)

Send Me SFMOMA is an SMS service that provides an approachable, personal, and creative method of sharing the breadth of SFMOMA’s collection with the public. According to Jay Mollica, Creative Technologist, there are thousands of unseen artworks (only 5% are shown in Galleries at any one time) that can now be discovered through this application by texting 572-51 with the words “send me” followed by a keyword, a colour, or an emoji and the visitor will receive a related artwork image and caption via text message.   

Send Me SFMOMA blog. (c) SFMOMA
Source: (accessed 3 March 2018)


Carnegie Museum of Art – Carnegie Museums, Pittsburgh.

Similar to the SFMOMA application, Carnegie Museum of Art has developed an SMS-based interaction called Muse which aims to leverage the Carnegie Studio’s user-centered design process and to make use of leading-edge technologies like natural language processing and image recognition.  Source: Jeffrey Inscho, Carnegie Museum of Art, May 19, 2017. Source:

Anne Frank House in Amsterdam

In March 2017, Anne Frank House in Amsterdam launched its own Facebook Messenger chatbot that allows users to discover the History of Anne Frank – both her personal history and practical visitor information.  Not simply a collections discovery bot, this application offers various conversation paths, allowing users to follow different paths in the Anne Frank story with concise information and links to additioal content, for example, excerpts from her diary to the context of World War II at the time.  See: Anne Frank House – Published on Apr 3, 2017.

The National Art Museum of the Republic of Belarus

The National Art Museum in Belarus has also utilised the Facebook Messenger chatbot capability to create a conversational digital guide released in May 2017.   A visitor can interact with the bot at: . Source: The first Facebook chatbot guide for the National art museum of the Republic of Belarus available on Vimeo – published by NODUCK, May 2017.

The Museum of Australian Democracy

The Museum marked its 50th anniversary of a landmark 1967 referendum in which Australians voted overwhelmingly to amend the Constitution to include Aboriginal people in the census and to allow the Commonwealth government to create laws for them.  This landmark year lead to the launch of a referendum chatbot that allows visitors to learn about the historic and current impacts of this vote through chatting with it on Facebook Messenger. Directed towards children and accessible to adults, it uses simple gamification and responses, including emojis.

“Using a chatbot as a visitor engagement tool is innovative amongst Australia’s cultural institutions. It acts like history in your pocket and is helping MoAD spark a conversation about the significance of the 1967 referendum. We’re hoping it will be an effective way for people to get the facts, hear Indigenous perspectives on the referendum and reflect on its continuing relevance today.”

Source: Marni Pilgrim, Digital Engagement Manager.  When a nation votes Yes, history is written and a chatbot is born. Canberra Times Media Release 25 May 2017 


Not unlike the quick adoption of Facebook Messenger among some of the Museum examples, there is a certain trend in Twitter bots such as the Museumbot that pulls open access images from a number of archives such as the Metropolitan Museum of Art. Other museum archive bots are steadily growing on Twitter, including the Los Angeles County Museum of Art LACMA bot, New York Public Library NYPL postcards bot, and the Museum of Modern Art MoMaR bot. A more comprehensive list can be found on Twitter from John Emerson.

The House Museums of Milan Chatbot : Case Study

This snapshot of museum and gallery innovations in chatbot deployment provides the background for a more detailed Case Study about the chatbot work undertaken for The House Museums of Milan (7).   Of interest to readers is the twofold consideration of the developers and curators in the creation of The House Museum chatbot – namely:

  • to attract and engage teenage audiences to these sites – a notoriously difficult public to engage in museums who are identified with high levels of distraction and highly adapted to the use of social media (6),(7),(8)  AND
  • to consider interactivity, such as gamification, that can interest and sustain attention by teenage and visitor audiences.  (7),(8)

Gamification of chatbot applications is not yet pervasive among museum developments. The Referendum Bot developed for the Museum of Australian Democracy is one example of a gamified bot.  The challenges encountered in the House project are described further below as an insider view. The process of chatbot development in this case was also intended to be model for how to make best use of a technology that is still in its infancy, and how to consider promising applications supporting audience interaction, for example, in self-guided tours and education (6), (9), (10).

Goals of the chatbot project:

The House Museums of Milan is a group of 4 historical homes in Milan (Poldi Pezzoli Museum, Bagatti Valsecchi Museum, Necchi Campiglio Villa and Boschi Di Stefano House Museum). When the House Museums launched a strategic initiative in 2016 that aimed to motivate people to visit the four museums through a single digital guide, they approached InvisibleStudio LTD (a London-based cultural innovation studio) to introduce gamification into the engagement process, specifically to attract younger audiences.

The founders of InvisibleStudio, Stefania Boiano and Giuliano Gaia, had already experimented with earlier chatbot technology in 2002, while working at the Museum of Science and Technology “Leonardo da Vinci” in Milan. You can find more details about this chatbot development in the MW 2003 paper: Make Your Museum Talk: Natural Language Interfaces For Cultural Institutions. (11)

This pioneering work provided important lessons in the development of this first chatbot. A key problem was that the chatbot was developed to mimic a Leonardo da Vinci character with whom the user would interact/”chat”. This set high expectations for the user experience, and led to frustrations when the bot was not able to understand the user beyond simple introductory chat.  Consequently, user issues occurred quite soon in the conversation. (11)

With these lessons in hand, InvisibleStudio decided to change their approach when creating a chatbot for the House Museums project. The chatbot would only be used as a tool to help users solve a game set in the real physical environment of the museum. Thus, this approach could shift the user’s focus from the conversation with the chatbot to the actual exploration of the Museum galleries.

Poldi Pezzoli Museum Chatbot – Photo (c) InvisibleStudio

The chatbot game was developed using Facebook Messenger, and is directed mainly to young users and teenagers to engage them in exploring the four homes. Exploration is encouraged by users in looking for hidden clues that lead to a final discovery.  The gaming activity is set in the context of fighting a mysterious Renaissance magician (based on a real historical figure) that provides a further incentive to engage with the application.

In this way users’ attention are drawn away from the limited conversational skills of the chatbot and invited to observe the collections with more attention while using the chatbot as a “virtual companion” in the game. Other key features had to be tweaked before publishing the application, such as making conversations more realistic by studying real chats on Facebook Messenger, referencing objects which the user can actually see “here and now” in the galleries, and finding the perfect length for the game (11), (12).

Another key challenge is the necessity of keeping open a continuous online connection between users and the chatbot. This can prove tricky in historical house museums, where the older infrastructure is comprised of complex layouts and thick walls which can prevent wifi or an even distribution of wifi connections.

Boschi Di Stefano Museum Chatbot – Photo (c) InvisibleStudio

The chatbot was tested with teenagers aged 16-18. The pilot was conducted by InvisibleStudio with 80 teenaged students from local high schools in Milan.  This pilot provided the following results:

  • 90% of students managed to complete the game
  • 30% had connection problems
  • 34% were worried for their data traffic
  • 88% found the length of the game was right
  • 72% evaluated the game as highly entertaining
  • 66% found it a useful learning tool, especially if it was used with another student or in a small group.

These results offered some clear directions for the final development stages. Especially interesting for the developers was the fact that students liked using the chatbot in small groups, rather than on their own, because the game triggered collaboration within the team and created a friendly competitive environment with other teams. (12)

Challenges still need to be addressed.  These are mainly related to the Facebook Messenger platform itself.  For instance, teenagers seem to be abandoning it at an increasing rate. WhatsApp appears to be much more popular, but WhatsApp has not opened its API to third-party software yet.  Thus creating a chatbot in WhatsApp is much more difficult at this stage although industry rumours suggest that WhatsApp will open its API soon (13).  When this happens, museum chatbots could be developed for a potentially larger audience (e.g. teenagers), and potentially a larger uptake which does not depend on a subscription (e.g. Facebook) as the situation exists currently.

Concluding thoughts:

What emerged from this project is that the convergence of chatbots and gamification can be a powerful tool to involve younger, digital savvy generations visiting museums in novel and interesting ways (5), (6), (7), (9), (10). Our findings particularly suggest that users enjoy interacting with a chatbot in a game context, and this engagement can provide a smarter way of leading younger audiences to interact with objects and historic environments with greater attention.  However with all the successes of this chatbot launch, there also remain challenges that need further consideration beyond the scope of this paper. As mentioned above, the availability of a wider range of chatbot platforms is one such challenge. A more involved issue is the pace and quality of the bot conversation which emerged as a critical aspect of this project. The present chatbot application required a bigger effort from the developing team to create engaging and realistic non-linear narrative lines, and this will be part of a continuing iteration in future developments.

Bibliography, References and Resources

(1) Dale, R.  The return of the chatbots. Natural Language Engineering 22 (5) 2016 : 811–817. doi:10.1017/S1351324916000243

(2) Turing, A. M. (1950) Computing Machinery and Intelligence. Mind 49: 433-460.

(3) Borda, A. and Bowen, J.  Smart Cities and Cultural Heritage: A Review of Developments and Future Opportunities. IN Proceedings. Electronic Visualisation and the Arts (EVA London 2017), BCS, London, pp 9-18.

(4) Bordoni, L., Mele, F. and Sorgente, A. (eds). Artificial Intelligence for Cultural Heritage. Newcastle: Cambridge Scholars, 2016.

(5) Boiano, S., Gaia, G. and Caldarini, M.  Make Your Museum Talk: Natural Language Interfaces for Cultural Institutions. Museums and the Web 2003. URL:

(6) Boiano, S., Cuomo, P. and Gaia, G.  Real-time Messaging Platforms for Storytelling and Gamification in Museums: A case history in Milan. IN Proceedings. Electronic Visualisation and the Arts (EVA 2016), London, UK, 12 – 14 July 2016. URL:

(7) Fors, V. Teenagers’ Multisensory Routes for Learning in the Museum. The Senses and Society, 8:3, 2016, 268-289, DOI: 10.2752/174589313X13712175020479

(8) Endo, Tasia. “Teens use tech to talk art: Amplifying teen voice and art interpretation.” MW2016: Museums and the Web 2016. Published March 10, 2016. Consulted September 29, 2017.

(9) Kelly, L. and Russo, A.  From Ladders of Participation to Networks of Participation: Social Media and the Museum Audiences. MW2008: Museum and the Web Conference, April 9–12, Montreal, Canada.

(10) Cawston, Rob, Daniel Efergan and Lindsey Green. “It’s in the game: can playful digital experiences help organisations connect with audiences in new ways?.” Museums and the Web: MW 2017. Published January 31, 2017. Consulted September 29, 2017.

(11) Boiano S. and Gaia G., 3 Lessons learnt from Building our first Museum Chatbot… 15 years ago!  Invisible Studio website. Consulted February 28th, 2018. URL:

(12) Boiano S. and Gaia G., 5 Tips for Involving Teenagers in Your Museum Using a Chatbot. Invisible Studio website. Consulted February 28th, 2018. URL:

(13) Mool, T. (2018) Chatbot Trends: The Year of the VoiceBot, WhatsApp Bots, MaaP. NativeMSG. Consulted February 28th, 2018 URL:

CENIC Conference Convenes California Cultural Institutions with R&E Community

This is short notice for California museums and cultural and educational institutions if it’s not already on your radar.  CENIC is the Corporation for Educational Network Initiatives in California and connects research and educational institutions, schools, and libraries across the state with its high speed, low-latency network, providing Internet access and application support for R&E activities.  Several museums and cultural institutions, including the Exploratorium, are also connected to CalREN, the high-performance R&E network operated by CENIC, and are exploring ways of engaging audiences using connections to the network and to interconnected R&E networks across the U.S., Canada, Mexico, Europe, Asia, and South America.  I’ll be on a panel there talking about cultural and educational uses of R&E networks along with representatives from SFJAZZ, the California Academy of Sciences, and the Getty Museum.

CENIC’s annual conference will be held March 5th–7th, 2018, at the Hyatt Regency in Monterey, California. The conference brings together CENIC’s richly diverse community, with participants from all education segments, including public and private research universities, public libraries, scientific, cultural, and performing arts institutions, private sector technology businesses, public policy and government agencies, and R&E partners from across the country and around the world.

Conference keynote speakers include Vint Cerf, Vice President and Chief Internet Evangelist for Google, Kireeti Kompella, Senior Vice President & CTO, Juniper Networks, and Ilkay Altintas, Ph.D., Chief Data Science Officer at the San Diego Supercomputer Center.

The full conference program is online now.  Attendees can choose from more than forty sessions, including the following, which may be of particular interest to attendees from scientific and cultural organizations:

  • Cultural preservation in sessions such as Visualizing Cultural Heritage: Research Engagement on the Pacific Research Platform and Creating a Network for Digital World Cultural Heritage Preservation and Analytics.
  • Presentations from technology leaders in Scientific and Cultural Institutions on Regional, National, and International R&E Networks.
  •  Sessions on cybersecurity including panels on Workforce Development in R&E Environments and Revoking Attackers’ Phishing License in R&E Environments.
  • Opportunities for collaboration with museums, public libraries, and universities in sessions such as Riding the WAVE: Student-led Docent Program for UC Merced’s Wide-Area Visualization Environment, and More than Internet Access,  which describes how libraries across the state are using high-speed broadband to expand programs and services in collaboration with other research and education institutions.

Conference registration is now open!  You can register here. >

 Looking forward to connecting with other museum and cultural institutions in Monterey!

Royal BC Museum Leaders to Guest Co-Chair MW18

Rich and I are delighted to announce that David Alexander and Lucy Bell from the Royal BC Museum will be Guest Co-chairs of the 22nd North American MW Conference in Vancouver, British Columbia 18-21 April, 2018. David is Head of Archives, Access and Digital at the Museum, and Lucy is Head of the Museum’s First Nations and Repatriation Department. Find out more about David and Lucy, and their contributions to the MW18 program! With their broad experience and multi-disciplinary expertise, David and Lucy are ideally positioned to help us ensure that participants at MW18 connect with peers in multiple areas to raise the standards and impact of cultural practice globally. Please join us in welcoming David, Lucy, and the entire Vancouver cultural community to MW18!

David Alexander, Royal BC Museum
Lucy Bell, Royal BC Museum


After the inaugural sell-out conference, REMIX returns to New York on March 22-23, 2018 aboard the Intrepid Sea, Air & Space Museum’s aircraft carrier & at A/D/O, BMW Mini’s new design hub. REMIX explores the intersection of culture, tech & entrepreneurship bringing together thought-leaders from many industries to tackle the big ideas shaping the future of culture, creative cities and the creative economy. Attended by hundreds of creative leaders worldwide each year REMIX is made possible by support from our global partners inc. Google & Bloomberg, happening in cities inc. London, New York, Sydney, Melbourne and Dubai.

Following our last NYC summit held at Google HQ, MoMA & Bloomberg HQ, we’ve been inundated with requests to do another one. So we’re excited to reveal our line-up for our 2018 NYC summit. Speakers inc.

– Robert Hammond, Co-Founder, HIGH LINE
– Laura Clayton McDonnell, VP, Global Digital Transformational Leader, MICROSOFT
– Linda Boff, Chief Marketing Officer, GE
– Eric Nuzum, Senior VP Original Content, AUDIBLE
– Keir Winesmith, Head of Web & Digital Platforms, SFMOMA
– Kevin Slavin, Chief Science & Tech Officer, THE SHED
– Edward Roussel, Chief Innovation Officer, DOW JONES
– Nick Gray, Founder, MUSEUM HACK
– Adam Gerhart, CEO, MINDSHARE
– Brett Wallace, Artist in Residence, LINKEDIN
– Steven McIntosh, Director, Education & Family Programs, BAM
– Loren Hammonds, Co-curator, TRIBECA IMMERSIVE
– Jake Barton , Founder, LOCAL PROJECTS
– Whitney Donhauser, Director, MUSEUM OF THE CITY OF NEW YORK
– Julia Kaginsky, Director, NEW INC
– Justine Hyde, Director Library Services & Experience, STATE LIBRARY VICTORIA

Latest speakers at & see what it is like to experience a REMIX NYC – Earlybird offer! Save up to $250


Chrysler Museum of Art Website RFP

The Chrysler Museum is currently seeking respondents to submit proposals for the redesign of

The Chrysler Museum of Art is one of America’s most distinguished mid-sized art museums, with a nationally recognized collection of more than 30,000 objects, including one of the great glass collections in America. We have been recognized nationally for our unique commitment to hospitality with our innovative gallery host program and our Perry Glass Studio is a state-of-art facility with a reputation for cutting-edge performance evenings.

All proposals are due on March 2, 2018, and must be submitted electronically following the instructions outlined in the RFP. 

Chrysler Museum Website RFP

Collections Management Survey

You may have seen that BPOC is partnering with Ithaka S+R on a collections management study, on behalf of LYRASIS and funded by the Andrew W. Mellon Foundation, to investigate the technology landscape and evolving tactics and strategy around collections management in museums. Here’s the press release:

The study will be a combination of survey and interviews and the survey part is now ready. I hope you will take time to participate. This is a great opportunity for all of us involved, directly or indirectly, with collections management to share how we are using those systems and the challenges and opportunities we face. Please contribute your voice and opinions. We will be reporting out to the community starting in Spring of 2018 and already have some confirmed conference sessions to discuss our findings, which we envision will be relevant and valuable to the collections management communities, museum leadership and the vendors who support us.

Collections management is a broad topic and fundamental to our missions and so the survey is necessarily detailed. SurveyGizmo tells us it should take 19 minutes to complete, it also grades it low on Fatigue and high on Accessibility, with all but the last question requiring that you write something rather than select an option or grade a statement. It can be anonymous if that helps with your candor, but we’re hoping you’ll let us know who you are.

Here’s the link: please take the survey or forward to a colleague who will.

CFParticipation: Digital Art History Summer Institute

Advanced Topics in Digital Art History: 3D and (Geo)Spatial Networks

June 4-16, 2018 in Venice, Italy

Digital Technologies for Historical and Cultural visualization are transforming the ways that scholars can study and represent works of art, as well as growth and change in urban spaces and structures.

With the support of The Getty Foundation as part of its Digital Art History initiative, The Wired! Lab for Digital Art History & Visual Culture at Duke University, the University of Padua’s Architecture and Engineering program and Venice International University are collaborating on a Summer Workshop that will support interdisciplinary teams focused on the hard questions of Digital Art History as a discipline, a set of methods, and a host of technical and institutional challenges and opportunities.

After five editions of two-weeks summer workshops introducing concepts and methods for digital art and architectural history through hands-on tutorials and collaborative project development, the program for 2018 will shift to focus on advancing the field of digital art and architectural history through a combination of project-sharing, technology exploration, and academic discussion. After the initial two-week gathering in Venice, we still stay in touch as a community over the course of the next year, reconvening for one week in 2019 to write up and assess our work.

This workshop is different than our earlier Visualizing Venice workshop iterations in that we are asking people to apply as teams of 2 or 3, and with a Digital Art History Mapping and/or Modeling project already in place, and which they hope to develop further in conversation with the group. The focus of applicant projects does not need to be on Venice or Visualizing Cities, though projects related to those themes are welcome. We will expect participants to share their working projects files with the group, and will work with selected participating teams in advance of the meeting to customize the curriculum to fit the needs and interests of the group.

Alums of our previous introductory workshops are welcome to apply, as are new participants, from the US and abroad. Thanks to the generosity of the Getty Foundation, we are able to offer support for tuition, travel, board and accommodation expenses.

More Info and Application at

Deadline: January 5, 2018

Getty Leadership Institute Applications Now Open for 2018!


 Online: March 5-10, 2018

Residency: March 26-March 31, 2018


NextGen 2018 is a blended-learning experience for the museum field’s emerging top talent. The program is designed for mid-level staff with three to five years of museum management experience and extraordinary leadership potential as recognized by senior-level executives. The program blends one week of online learning and one week of residency in a collegial environment at CGU. The curriculum is intensive, while also offering time for self-reflection and practical application of materials and concepts. Participants examine their individual leadership styles, team dynamics, institutional needs and perspectives, and the future of the museum field.


GLI 2018

Online: May 14-26, 2018
Residency in Claremont, California: June 8-23, 2018


The renowned Executive Education Program for Museum Leaders is entering its 39th year. The program is designed to help experienced top-level executives become better leaders to strengthen their institutions’ capabilities and advance the field. This intensive management program is for CEOs, Directors, COOs, and senior-level museum executives who influence policy, effect change, and are in the first two to seven years of their position. Program participants take four weeks of intensive courses that address current trends and challenges in the museum field. The program blends two weeks online and two weeks of residency at CGU, and includes practicum sessions at Los Angeles area institutions. Academically rigorous, the program emphasizes leadership, strategy, organizational culture, and change management.

For more information, and to apply, visit:

Havelock North History

Havelock North

Named after British General Sir Henry Havelock, the town of Havelock North was founded in 1860 to provide land for small farmers and working-class settlers.

This followed the purchase of land in 1858 from Maori owners, of land previously known as ‘Karanema’s Reserve’. However, most sections ended up in the hands of speculators and wealthy pastoralists.

1859 sale of sections and by 1860 township development had started Early a860 a pub had opened

Havelock North was founded by the government in the late 1860 to provide land for small farmers and working-class settlers. However, most sections were bought by speculators and wealthy pastoralists, which prevented small farms from developing. The township was named after British general Sir Henry Havelock to commemorate his role in suppressing a rebellion against British power in India.

Havelock North started as plain Havelock. Another Havelock was founded in Marlborough about the same time. This caused problems for postal authorities and in 1910 the chief postmaster suggested the Hawke’s Bay township should change its name. Locals were incensed and members of the town board travelled to Wellington to protest to the minister of internal affairs in person. A name change was not enforced, but from this time ‘Havelock North’ was used informally.

Like other towns in the region, its growth was restricted by large pastoral stations on its fringes. The founding of Hastings in 1873, and the routing of the regional railway line through Hastings the following year, limited the growth of Havelock North for the next few decades.

The first orchards appeared in the 1870s, but they were not common until the early 20th century. Bernard Chambers established the first vineyard in 1892. Private schools were opened in the town to cater for the families of wealthy runholders.

Major town south-east of Hastings, with a 2013 population of 13,071. Havelock North is the urban centre of Hawke’s Bay’s wine country. Locals call it ‘the village’.

WMA 2018 Annual Meeting: Call for Proposals! Deadline 11/17

The Western Museums Association announces the Request for Proposals for WMA 2018, which will be held in Tacoma, Washington on October 21-24. With the theme of INSPIRE, The WMA is requesting session proposals that address how museums can inspire their staff, community, and the world to take action, work towards change, and promote unity. 
Through the theme of INSPIRE, we will focus on the ways museums inspire action, change, and unity.  
  • How can museums inspire communities to take action? 
  • How can museums be agents of social change / social justice?  
  • How can museums increase diversity in their exhibits, programming, and museum staff/boards? 
  • What cross-sector, unconventional partnerships can be formed between museums and other organizations? 
  • How can we make museums more inclusive places? 
We would love to get proposals from the Museums and the Web community – and have your perspectives represented at the Annual MeetingPlease review the Proposal Guidelines before you complete the Session Proposal Form.   
Share your ideas and perspectives with the Western museum community. 

Submit a WMA 2018 Proposal Today!
Contact with any questions.

MW18 Proposal-writing Workshop

Procrastinator’s salvation! Join the MW18 proposal-writing workshop at 5pm EDT on Thursday, September 28 via Facebook Live or in person at the historic Peale Center to polish or – let’s face it – write your #MW18 proposal. Get help connecting to possible co-presenters and past research on similar topics. Think through how to make your paper and presentation accessible. Most importantly, get yourself to Vancouver April 18-21, 2018!

RSVP (tours of the Peale start at 4pm)

Can’t make it then? A video archive of the session will be available after the event. Also feel free to contact MW with questions about your proposal.