Director of Creative Strategy EMEA
Eva is one of the pioneers in the field of mobile interpretation. In 1990 she introduced audio tours to the German speaking market, back then still on cassette players creating immersive linear experiences. Since those early times she has seen, supported and implemented all technical revolutions in the industry, among them the very first multimedia guide on a PDA (in 2000) and the first walking tour using geo-localization for pedestrians (2008). For this latter tour, the "Wall Guide", following the remains of the Berlin Wall, she received the "Muse Award in Gold" in 2009. The same year she was awarded "Art Expert of the Year" for her tour to the temporary exhibition "MoMA in Berlin", which attracted more than 1.7 million visitors. In her long career Eva has created, written and managed almost 1000 audio and multimedia productions for all type of visitors including kids, youth and impaired people. Today as Director of Creative Strategy at Antenna, she consults many major museums in EMEA in developing and executing their digital strategy. From next fall Eva will give a series of lectures on mobile communication at the elite Humboldt-University in Berlin.