Conxa Rodà
Head of Strategy, Innovation and Digital Transformation
Museu Nacional d'Art de Catalunya, Barcelona

Philologist, have worked in Communication, Content Strategy and Web architecture for the last 15 years. Currently in charge of Strategy, Innovation and Digital Transformation at Museu Nacional d'Art de Catalunya (MNAC). For 5 years I've been responsible for the Internet Project & Social Media at the Museu Picasso of Barcelona. Co-director of MuseumNext Barcelona 2012. Founder and Co-director of the Postgraduate Course on Museum Management 2010-2015. Current Co-director of the Course of Digital Strategy for Cultural Organisations run by UOC_Universitat Oberta de Catalunya. Jury of the BoW Awards and of the 2014-2015 Cultural Innovation International Prize. Speaker at local and international museum conferences. I blog at Most interested in usability and social impact of the Web, in digital strategy, in quality-content generation and linking physic and digital museum experiences. Love reading, travelling, music, good films, bike and hiking;)