Assistant Director, Visitor and Guest Services
Smithsonian Institution National Museum of African American History and Culture
Shanita Brackett is the Assistant Director for Visitor and Guest Services at the National Museum of African American History and Culture of the Smithsonian Institution. Shanita has drawn from over 15 years of experience across both public and private sectors to lead the museum's visitor services and engagement teams.
In her role, Shanita provides leadership, direction and strategy in support of the museum's vision for visitors and executes programs for safety, customer service, hospitality, way finding, museum information and orientation, engagement, accessibility, evaluation and feedback, hospitality, volunteer recruitment and training, and hosting for VIPs and foreign dignitaries.
Shanita is a certified Project Management Professional and Contract Officer Representative. She graduated from the University of Virginia, receiving an undergraduate degree in chemical engineering and graduate degree in the management of IT.
Shanita’s vision is to encourage a customer-focused, visitor service and engagement practice to ensure the best museum experience in the industry. Shanita lives with her daughter Kayla in Washington, D.C.